The Reel

Follow us:

A blog for breaking sales and neighborhood real estate news.

Massey Knakal Realty Services, NYC’s number one building sales firm, is now offering video tours and text messaging to promote select listings in Manhattan.

According to Kyle Mast, Managing Director of Manhattan, Massey Knakal recently created a YouTube channel for one of its partners, James Nelson, where property videos can be viewed.  While nothing replaces an actual site visit; it is proving to be helpful for a buyer to be able to preview a property or review it afterwards.

Given the strong demand from international investors, Massey Knakal is now able to show their product to clients around the globe. Massey Knakal’s website had visitors from 132 countries last year.

Separately, buyers can now text for property information from several of Massey Knakal’s “For Sale” signs. With a simple text, they will now receive pertinent information on the property directly to their cell phone.

“We are now exploring all avenues to provide even more exposure for our listings.  In a tech savvy world, we need to use every outlet to reach out to buyers from around the world,” added Mast.

Nelson’s team recently posted a virtual tour of 198 West 10th Street, a four-story Greek revival brownstone located in the heart of the West Village, which has already received a great response from the buying community. According to Nelson, “There have been over 80 views in just one week.”

For new video postings follow Massey Knakal on Twitter