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March 9, 2016 | Commercial Observer | Liam LaGuerre

Two years ago, when Massey Knakal Realty Services Founders Robert Knakal and Paul Massey were looking for someone to manage their Brooklyn and Queens offices, the executives wanted a seasoned organizer with expert knowledge of how a sales floor operates…but someone who wasn’t a broker.

They didn’t want a “player-coach,” someone who’d be influenced by their personal compensation. They wanted someone who would be focused solely on the team. 

So they turned to Betty Castro, who wasn’t a broker. In fact, she wasn’t even in the real estate business at the time.

As a vice president of sales and marketing at brokerage First Empire Securities, which sells bonds to banks and other investors, Ms. Castro handled recruiting, helped First Empire grow into new markets and spearheaded the development of the company’s website.

She was perfect...

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Corporates/Agents: Betty Castro, Brendan Maddigan, Paul Massey Jr., Stephen Palmese