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Rob Shapiro: How to Cast the Biggest Net

7/16/2015 10:28:38 AM/ Massey Knakal/ News

Yesterday, Rob Shapiro took front stage among a crowd of Cushman & Wakefield employees.  Interns, staff, and brokers alike gathered to attend the first Initial Success training event of the second quarter. The trainings are part of a company-wide education program where employees can improve their professional skills and learn how colleagues have reached their goals.  

Shapiro, one of the firm’s top performing sales agents, reveals the secret to success in the first session.

“The single most important thing you can do for your real estate career… is networking.”

Through meeting new people and actively welcoming connections, Shapiro has built an astounding clientele and drastically expanded his referral base.

How he did it? Through sharing cups of coffee and a waffle here and there.

We’ve put together some of his tips for anyone who wants to make it big in any career:

  • Bring business cards everywhere. Pack them in each suit, your wallet, even your gym bag! You never know who you’ll meet.

  • Cushman & Wakefield has a lot to offer. You have a lot to offer. Know how to communicate that quickly and clearly.

  • Attend networking events and become a leader in organizations outside of real estate.

  • Be patient and track your progress. Your efforts may not return a lot now but give it time and you’ll thank yourself later. 

Each training session motivates the crowd to boost their personal careers and contribute to their team’s success. Later sessions included the mechanics of real estate and public speaking.

Agents: Robert Shapiro